Cases

Get inspired by how easily Pilea has transformed the way our customers prioritse and build their products.

How a 3-person product team gets enterprise-grade customer insights

β€œWe’ve used Pilea data in reporting to the board, showing where customers give the most feedback and what topics are trending.”

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Heder Bank automated customer insights with Pilea, moving from anecdotal feedback to quantified data - enabling their lean team to make faster, more confident product decisions.

Turning early customer signals into data-driven product decisions

β€œEven if we have safeguards that stop us from sending anything sensitive into Pilea, I need to trust that the system is safe. Data security and GDPR compliance are absolutely critical for us. Pilea’s automatic PII redaction helps ensure that sensitive information is protected and handled responsibly.”

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Learn how BeCrystal uses Pilea Insights to capture early customer signals, centralize feedback, and prioritize product decisions based on real data, not opinions.

Turning 20 million users’ feedback into weekly, trusted product decisions

β€œEach research cycle now saves at least one to two full working days. More importantly, research is no longer an occasional effort - it’s continuous.”

With more than 20 million users, FotMob receives a constant stream of user feedback across surveys, support channels, and reviews. Product Lead Curt Baker explains how Pilea Insights helps the team automatically analyze large volumes of feedback, identify recurring themes, and turn customer insights into faster, more confident product decisions.

Pilea is there every time we prioritize.

β€œThe biggest difference between Pendo and Pilea is how everyone in the team can provide feedback. It is so easy with Pilea.”

Ingrid Vestby Fredriksen works as Head of Design at the product company Favrit, which sells the market's most modern cash register system for restaurants and bars. Their customers are fond of giving them feedback and Ingrid is responsible for organizing and understanding what people are saying. She makes sure that everyone at Favrit is on the same page regarding what matters most to their customers – and for that she uses Pilea.

Nina uses Pilea to better understand how she can improve the world's easiest computer for seniors.

β€œBefore Pilea, it was so easy to just make decisions about further development over a cup of coffee based on what we felt rather than anchoring the decision in the user data we actually had in emails, chat logs, and Excel-files.”

Nina Jensen works with customer support and as a product specialist in Kompany AS, for their product Komp. Komp is described as the world's easiest computer for seniors. With video calls and photo sharing from friends and family, Komp brings security and joy to those who struggle with modern technology. Nina uses Pilea to keep track of customer and user feedback and prioritize further development.