Pilea

For product managers & UX researchers

Your customers already
told you what to build.

Upload a CSV, interview recordings or call notes and get a scored backlog in minutes. You don't need admin access. Connect Slack, Intercom and HubSpot when you're ready.

Free to start · No credit card · No integrations needed · EU-hosted

200+ product teams save 40+ hours a week with Pilea

  • FotMob
  • Heder Bank
  • Boligmappa
  • Favrit

How it works

From scattered signals to a defensible roadmap.

Start with a file on your laptop. Add integrations later.

  1. 01

    Bring your signal

    Upload interview recordings, a spreadsheet export or call notes. Or connect Slack, Intercom and HubSpot and let it sync on its own.

  2. 02

    Instant synthesis

    Pilea groups feedback into themes, tagged by customer, sentiment and revenue. Every insight links back to the original quote.

  3. 03

    Ship with evidence

    Get a backlog ranked by Priority Score, then draft the PRD or brief from its evidence and push it to Jira, Linear or GitHub.

04 · For teams with coding agents Team & Growth

Put your feedback where your agents work.

Connect Pilea's MCP server to Claude Code, Cursor or Claude Desktop. Ask anything across every piece of feedback you've collected. Then point a coding agent at the top of your backlog: it reads the item and the customer quotes behind it, builds it, and updates the status in Pilea.

Set up MCP
  • Claude Code
  • Cursor
  • Claude Desktop
  • VS Code
  • Windsurf
which customers asked for SSO this quarter?
pilea · search_items("SSO")
1 item · 23 mentions · 9 customers · $184k ARR
build the top ready-for-dev item
pilea · list_backlog_items(status: ready)
pilea · get_item_mentions(PIL-142)
reading 23 customer quotes…
pilea · update_item_status(PIL-142 → in progress)

For product managers

Roadmap meetings, minus the arm-wrestling.

Every request scored by reach, revenue and effort. Every theme traceable to real customer quotes. When someone asks “why this first?”, you open Pilea instead of defending your gut.

  • Prioritise without the scoring session — Pilea Priority Score or WSJF, computed from live signals
  • Push winners to Jira, Linear or GitHub with the evidence attached
  • A weekly digest of what customers said, straight to Slack

For UX researchers & designers

Synthesis in an afternoon, not three weeks.

Your next study is hiding in the interviews, tickets and NPS comments you already have. Pilea clusters them into themes, keeps every verbatim, and cowrites the summary with you.

  • Upload calls and interviews — Pilea transcribes and tags them
  • Surface the words customers actually use, pain points included
  • Share ready-to-read summaries with every quote linked to its source

See it on your data

Book a live walkthrough with the team.

Everything else

Feedback is just the start.

Pilea helps you groom issues, write insights, build context and ship the update — so the work around building the product stops eating the day.

Receipts on everything

Every insight links back to who said it, where, and when. Roadmap questions get answers, not debates — and stakeholders can check the source themselves.

Customer profiles

Every conversation, ticket and signal per account in one view. Spot churn risk before it churns.

Cowrite PRDs & summaries

Draft specs, research summaries and changelogs side by side with Pilea — in your tone.

Two-way sync

Jira, Linear and GitHub Issues stay in step with Pilea. Close it there, it closes here.

Your data, guarded

EU-hosted, GDPR-compliant, PII redacted by default. Quit anytime — keep your data.

Context everywhere with MCP

Pull evidence-backed issues straight into Cursor, VS Code or Claude. Your coding agent reads the why behind every ticket — customer quotes included — without you leaving the editor.

Pilea & skills

One assistant that knows the craft.

Every workspace has Pilea. You teach it skills — real research and product methodologies — and put the ones you rely on on a schedule. Give it your tone of voice and it hands back finished work, not rough drafts.

Your workspace assistant Pilea mascot

Pilea

Ask it anything about your feedback in chat, or let a scheduled skill deliver the answer to Slack or your inbox before you ask.

  • Research Thematic analysis

    Works through the six phases of reflexive thematic analysis and hands back named themes, each grounded in coded evidence.

  • Product Continuous discovery weekly

    A standing weekly read on what customers raised, what changed since last week, and which opportunities are worth a conversation.

  • Writing PRD from opportunity

    Turns an opportunity and its evidence into a draft PRD, with the customer quotes that justify it already linked.

  • Plus jobs-to-be-done framing, journey mapping, opportunity-solution trees, interview prep and debriefs — or write your own.

Ready when you are

Turn your feedback into a scored backlog today.

Integrations

The signals are already flowing. Point them somewhere useful.

Support tickets, sales calls, and meeting transcripts — connect once, and every signal streams into one structured overview, updated continuously.

Plus backlog export to Jira, Linear, GitHub, Asana, ClickUp, Monday & Trello, App Store & Play Store reviews via AppFollow, GitHub repositories for code context, a public API — and MCP for everything else.

Customer stories

From scattered feedback to shipped features.

BeCrystal prioritises what matters with actual data, not feelings — every roadmap call backed by customer evidence.

Karen Dolva

Karen Dolva

Chief Product Officer, BeCrystal

Heder Bank brings Pilea data to the board when reporting on trending feedback and topics — straight from the source.

Marius Hauken

Marius Hauken

Chief Experience Officer, Heder Bank

Your customers already told you what to build.

Pilea turns the feedback you already have into a scored backlog — evidence attached.

Free to start · No credit card · Quit anytime, keep your data